Allstar Takes Inaugural Marketer of the Year Honors
October 1, 2009
"What a surprise! It's a tremendous honor for our entire company," says Scott Boilen, president of Hawthorne, N.Y.-based Allstar Marketing Group LLC, the winner of the...
Snuggie Blankets Market with Extensions
July 7, 2009
The "blanket with sleeves" is back with a bigger selection.Snuggie, which shot to popularity this winter and became a pop culture punchline with parodies on YouTube, is...
Allstar Products Group Snuggie® Brand Campaign Recognized With 2010 SABRE Award for Best Fashion and Beauty Campaign
May 19, 2010
Allstar Products Group today announced it has been honored with one of the public relations industry's most esteemed awards, receiving a 2010 SABRE Award.
Snuggie VS. Slanket
March 14, 2010
"You decide, which blanket with sleeves is better? The Snuggie or The Slanket? Mo Rocca investigates.
Rock Band Weezer Uses Snuggie to Promote New Album
November 4, 2009
Alternative-rock band Weezer, known for its hipster coolness, is using possibly the uncoolest thing on the planet to promote its new album: a blanket with sleeves...
